본문/내용
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Amazon’s Analytical Project
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Context
Acquired customer data from WholeFoods
Going to utilize analytics to fully extract business value
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The PROJECT
We will gain values from data by:
- Exploring and Understanding the data
- Analyzing customers’ behaviors on the website
- Learning what is found and Making Predictions
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The PROJECT
To achieve:
- Customizing shopping experience
- Upselling ↑
- AmazonFresh s