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INDEX
1. ¾ÖÇà APPLE ±â¾÷¼Ò°³
(1) ±â¾÷°³¿ä
(2) ±â¾÷öÇÐ
(3) ±â¾÷¹Ì¼Ç
2. ¾ÖÇà SWOTºÐ¼®
(1) Strength
(2) Weakness
(3) Opportunity
(4) Threat
3. ¾ÖÇà STPºÐ¼®
(1) Segmentation
(2) Targeting
(3) Positioning
4. ¾ÖÇà ¸¶ÄÉÆÃ 4PÀü·«
(1) Product
(2) Price
(3) Place
(4) Promotion
5. °á·Ð ¹× ½Ã»çÁ¡
1. ¾ÖÇà APPLE ±â¾÷¼Ò°³
(1) ±â¾÷°³¿ä
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