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Hot 6ix MARKETING STRATEGY
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Hot 6ix MARKETING STRATEGY.pptx
[Size :
6 Mbyte
]
Hot 6ix MARKETING STRATEGY.pptx
[Size :
6 Mbyte
]
분량 34 Page
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목차/차례
- _SLIDE_1_
- Marketing strategy
- Team 5
- TEAM 5
- 1
- _SLIDE_2_
- Contents
- Introduction
- Situation Analysis
- Marketing Strategies
- Marking Implementation
- Financial Analysis
- Conclusion
- Hot6ix
- YOUNG
- _SLIDE_3_
- I. Introduction
- Lotte chilsung beverage has been continuously developing and launching the highest quality products in carbonated drinks , juices , coffee, tea, and water.
- Company introduction
- Establishment and successful launch of Chilsung Cider in 1950
- The First Entry in Ch...
본문/내용
_SLIDE_1_
Marketing strategy
Team 5
TEAM 5
1
_SLIDE_2_
Contents
Introduction
Situation Analysis
Marketing Strategies
Marking Implementation
Financial Analysis
Conclusion
Hot6ix
YOUNG
_SLIDE_3_
I. Introduction
Lotte chilsung beverage has been continuously developing and launching the highest quality products in carbonated drinks , juices , coffee, tea, and water.
Company introduction
Establishment and successful launch of Chilsung Cider in 1950
The First Entry in Chinese Beverage market in 2005
Developing functional products and premium lines to expand the mineral water , tea , coffee and high-end liquor market
The First Launching of Hot 6ix product in March , 2012 and leading booming sales of Energy drink in Korea
3
_SLIDE_4_
II. Situation Analysis
Hot6ix
YOUNG
_SLIDE_5_
Current goal : To increase market share by selling new products (light and fruits energy)
Current Objective : To achieve sales of 70 billion won in 2013
Functional…
Marketing strategy
Team 5
TEAM 5
1
_SLIDE_2_
Contents
Introduction
Situation Analysis
Marketing Strategies
Marking Implementation
Financial Analysis
Conclusion
Hot6ix
YOUNG
_SLIDE_3_
I. Introduction
Lotte chilsung beverage has been continuously developing and launching the highest quality products in carbonated drinks , juices , coffee, tea, and water.
Company introduction
Establishment and successful launch of Chilsung Cider in 1950
The First Entry in Chinese Beverage market in 2005
Developing functional products and premium lines to expand the mineral water , tea , coffee and high-end liquor market
The First Launching of Hot 6ix product in March , 2012 and leading booming sales of Energy drink in Korea
3
_SLIDE_4_
II. Situation Analysis
Hot6ix
YOUNG
_SLIDE_5_
Current goal : To increase market share by selling new products (light and fruits energy)
Current Objective : To achieve sales of 70 billion won in 2013
Functional…
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I D : rain******** Date : 2015-12-02 FileNo : 15127030 |
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