The SWOT analysis of Outdark

_SLIDE_1_ The SWOT analysis of Outdark _SLIDE_2_ _SLIDE_3_ S W O T Strength + + Differentiated side menus specially made 4 sauce, fresh salad, various fried sticks + Emotional approach to customer cozy mood, sending letter to the future Their own taste from professional chicken university _SLIDE_4_ S W O T Weakness + + Uncomfortable Interior Table size, brightness of lighting, and hard seats. + Low brand awareness limited business district. No Delivery Service They can’t treat many customers. _SLIDE_5_ S W O T Opportunity + + Synergy effect - simply 1+1 is not 2 but 10 + Expanding of chicken-market annual sales of domestic-chicken-market reach to 2 trillion Strong effect of SNS many people share information using SNS. _SLIDE_6_ S W O T Threat + + Competitors there are already many chicken franchise. + Distributors big distributors try to enter into this field. Substitutes there are a lot of substitutes of chicken. e.g hamb…
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