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-RelayRides-
¡°Neighbor-to-Neighbor Carsharing¡±
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CONTENTS
¥°. What is RelayRides
¥±. Business model¡¯s component, relation
2) Role(Scope)
3) Who-What table
1) Scenario
4) Value Model
5) Customer Model
6) Process Model
7) Financial/Profit Model
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¥°. What is RelayRides
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What is Relay Rides
2xxxBoston,Massachusetts
Shelby Clark (founder, RelayRides)
Car sharing, Car rentals
Employee-36
-Obtained MBA (from Harvard)
- Shelby first tried carsharing when his car died after a cross-country move to California.
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¥±. Business model¡¯s
component, relation
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About RelayRides
02
¥±. Business model¡¯s component, relation
What is Business model¡¯s component, relation
1) Scenario
2) Role(Scope) Á¤ÀÇ
3) Who-What table
4) Value Model
5) Customer Model
Slogan
6) Process Model
7) Financial Model
Strategic level : Strategy Canvas
Stakeholder Utility Map
Process Refinement
Val¡¦(»ý·«)
re make deal with me, you have to join with ¡®RelayRides¡¯. Then we make deal easily. Go ¡®RelayRides¡¯
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About RelayRides
02
¥±. Business model¡¯s component, relation
2. Role(Scope)
RlayRides mediation between customers and owners.
Customers and owners have to enroll to RelayRides
Released over 10 years or under 80thousand miles
Over 18 years
Driving experience over 2 years
No drunk-driving
No speeding
No traffic signal violation
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About RelayRides
02
¥±. Business model¡¯s component, relation
2. Role(Scope) - Slogan
¡°Neighbor-to-Neighbor Carsharing¡±
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About RelayRides
02
¥±. Business model¡¯s component, relation
3. Who-What Table
Role
Value to Participant
Incentive of Business participation
Concerns of Participant
proprietor
Mediation of Reservation, Rent, Payment
Earn money, Sharing Economy
Commissions, Advertising rates
Create various model of Sharing Economy
Customer
Lease the car
Saving money, time
Convenient