본문/내용
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그루폰 코리아
고객만족 증진위한 마케팅조사
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Contents
그루폰
그루폰코리아
설문조사
그루폰코리아의 문제점
서베이분석
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Groupon Global
History
Launched in 2008 in Chicago.
In 2xxx:
250 markets world wide.
35 million User.
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Groupon Global
Financial part
Rejected Google offer
“What would it take $7billion $8billion Google’s got $30billion, which is a lot of cash, but when you’re approaching a third of that, that’s asking for a lot.”
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Groupon Global
Regions
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Groupon Global
Worldwide Success
Questions about Groupon global and their activities.
But what`s about entering Korea
Worldwide Success
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Groupon Korea
History
Begins in March 14, 2xxx in Seoul.
Middle April 15 cities are served.
From first day 150 employees.
“3-6 months to overtake market.”
Financial part of company
Target - 1.76 billion dollars.
16,000 people registered before launching.
10 billion won in monthly sales in 6 months.
March 14 - March 31 totaled 1.67 billion won.
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