대형마트 PB상품 (영문판),PB상품,PB

_SLIDE_1_ Impacts of PB goods in Big-Mart _SLIDE_2_ Contents Positive effects of PB goods Side effects of PB goods Survey about PB goods Introduction of PB goods 1 4 2 3 5 Conclusion _SLIDE_3_ 1.Introduction of PB goods PB product is a product which a major distributer focuses on tastes of customers and harmony with its intention of shop to make exclusively, is called as store brand or private brand. PB (Private Brand) _SLIDE_4_ 1.Introduction of PB goods NB opposite concept with PB means a product developed by major brand. It provide customers with independent name, mark, quality of its brand. So it is well-known and get high reliability of public. NB (National Brand) _SLIDE_5_ GB: Aim at reducing cost from manufacture to packing SB: Projecting & developing PB PB: more qualified than NB by packing and quality Private Brand GB Generic Brand Classification of way of developing brand Domestid developing PB Classification by grade SB Store …
…