풀무원,풀무원마케팅,풀무원기업분석,풀무원마케팅전략,생수시장,생수마케팅(생수영문마케팅,영문마케팅,영문판)

_SLIDE_1_ PULMUONE WATERS _SLIDE_2_ TABLE OF CONTENTS _SLIDE_3_ INTRODUCTION _SLIDE_4_ INTRODUCTION Do you believe that Pulmuone Waters will become profitable long term YES. First, the drinking water market is growing. Second, the certainty of Pulmuone Waters’ profitability in the long run comes from its financial statements. _SLIDE_5_ INTRODUCTION 2003 2004 2005 2006 2007 2008 Production 1,630,526 1,690,482 1,818,628 1,899,722 1,964,090 2,135,837 Shipment 1,621,027 1,690,518 1,811,707 1,900,060 1,958,888 2,133,187 Stock 6,750 7,492 14,657 12,862 13,798 14,474 Domestic demand 1,607,618 1,675,989 1,799,499 1,886,998 1,940,114 2,111,829 Export 13,409 14,529 12,208 13,062 18,774 21,358 SOURCE: The National Statistical Office, 2009 Food Statistics First, the drinking water market is growing. Fiscal year Pulmuone Waters Jinro & Hite Lotte Chilsung 2xxx 46,357 67,917 67,377 2009 39,979 68,064 54,246 2008 34,543 63,819 5…
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