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아디다스,스포츠마케팅,마케팅전략,아디다스전략
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아디다스,스포츠마케팅,마케팅전략,아디다스전략.pptx
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10 Mbyte
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아디다스,스포츠마케팅,마케팅전략,아디다스전략.pptx
[Size :
10 Mbyte
]
분량 38 Page
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목차/차례
- _SLIDE_1_
- Impossible
- Is
- Nothing.
- _SLIDE_2_
- Index
- About adidas & reason of choice
- 4P analysis
- SWOT analysis
- STP strategy
- Compare to competitors
- Global marketing & marketing in korea
- _SLIDE_3_
- Index
- About adidas & reason of choice
- 4P analysis
- SWOT analysis
- STP strategy
- Compare to competitors
- Global marketing & marketing in korea
- _SLIDE_4_
- About adidas & reason of choice
- Why
- We choose
- High potential growth
- & Familiar!
- _SLIDE_5_
- About adidas & reason of cho...
본문/내용
_SLIDE_1_
Impossible
Is
Nothing.
_SLIDE_2_
Index
About adidas & reason of choice
4P analysis
SWOT analysis
STP strategy
Compare to competitors
Global marketing & marketing in korea
_SLIDE_3_
Index
About adidas & reason of choice
4P analysis
SWOT analysis
STP strategy
Compare to competitors
Global marketing & marketing in korea
_SLIDE_4_
About adidas & reason of choice
Why
We choose
High potential growth
& Familiar!
_SLIDE_5_
About adidas & reason of choice
About
Foundation: In 1948 by Adolf Dassler.
Industry field: clothes,shoes,bag,accessories.
Nation: Germany.
Adidas’s line
Adidas original: it focus on fashion and casual.
Adidas performance: it focus on sports clothes.
Y-3(yohji yamamoto): various sports couture.
_SLIDE_6_
About adidas & reason of choice
Adidas’s global brand strategy.
Driving the long-term development of adidas and Reebok.
Focus on the consumer(fit for life, You are what you know and what you do, Celebr…
Impossible
Is
Nothing.
_SLIDE_2_
Index
About adidas & reason of choice
4P analysis
SWOT analysis
STP strategy
Compare to competitors
Global marketing & marketing in korea
_SLIDE_3_
Index
About adidas & reason of choice
4P analysis
SWOT analysis
STP strategy
Compare to competitors
Global marketing & marketing in korea
_SLIDE_4_
About adidas & reason of choice
Why
We choose
High potential growth
& Familiar!
_SLIDE_5_
About adidas & reason of choice
About
Foundation: In 1948 by Adolf Dassler.
Industry field: clothes,shoes,bag,accessories.
Nation: Germany.
Adidas’s line
Adidas original: it focus on fashion and casual.
Adidas performance: it focus on sports clothes.
Y-3(yohji yamamoto): various sports couture.
_SLIDE_6_
About adidas & reason of choice
Adidas’s global brand strategy.
Driving the long-term development of adidas and Reebok.
Focus on the consumer(fit for life, You are what you know and what you do, Celebr…
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I D : jung****** Date : 2013-05-08 FileNo : 11073679 |
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