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FINANCIAL ANALYSIS
REPORT
HANATOUR
AND
MODETOUR
C O N T E N T S
Ⅰ. Introduction 3-8
ⅰ. HANATOUR - 3~5
ⅱ. MODETOUR 6~8
Ⅱ. Ratio Analysis
ⅰ. Liquidity Ratio 9
ⅱ. Solvency Ratio 10~11
ⅲ. Activity Ratio - 12
ⅳ. Profitability Ratio - 13~15
Ⅲ. Observation 16
Ⅳ. Conclusion 17
Ⅴ. References 18
Ⅰ. Introduction
ⅰ.HANATOUR
HANATOUR, was founded in Jan 1993, is the largest travel agency in Korea. They have been operating network covering 30 areas around the world, with over 2,500 employees. They own now many branches at home and abroad such as Korea, China, Japan, Southeast Asia, and so on. It has been keeping the top on the first in Korean tourism industry for the past thirteen years in regards to overseas travel and air ticket sales.
A. history
HANATOUR started their business as ``Kook-Jin travel Agency` in 1993. They changed their name to HANATOUR Service, INC` and they opened branch offices in Busan, Gangnam, Daegu,…(생략)
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year, they established subsidiary `TOURMARKETING KOREA` and Joined hands with `OK TOUR`. They also re-launched travel portal site `HANATOUR.com` and newly entered on the KOSDAQ.
In 2005, they established subsidiary `Hani TOUR` and introduced a travel fund with `The Beautiful Foundation`. They opened overseas offices in Singapore and Japan. They began HANATOUR branded agency. In 2006, They opened overseas offices in LA, Prague and Paris. They joined hands with `Webtour` and newly entered on the KOSDAQ STAR Index. First in KOSDAQ were listed companies, they were listed London Stock Exchange in November.
They founded subsidiaries `HANA GOLF`, ‘HANA T&MEDIA’ and introduced Disaster Recovery System. They implemented CRM system, ERP system which is a search engine on `HANATOUR.COM`. They also offered `HANATOUR Mileage club` credit card in 2007.
They launched ‘HANATOUR Charity & Public Service Club for the staff and Executives’ and signed GSA Contract with Centara Hotel of Thailand in 2
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