_SLIDE_1_
1ÀνĴç ý߽̾º¹Ì
_SLIDE_2_
Á¡Æ÷¼Ò°³ / ¼±Á¤¹è°æ / ÀáÀç¼ö¿ä
7P (Product, Price, Place)
¼ÕÀͰè»ê¼
Contents
7P (Promotion, Process)
7P (People, Physical evidence)
SWOT
_SLIDE_3_
1ÀÎ °í°´À» À§ÇÑ ½Ä´ç -
Á¡Æ÷¼Ò°³
_SLIDE_4_
1ÀÎ¿ë ¹ä¼Ü
1ÀÎ¿ë ³ÃÀå°í
1ÀÎ¿ë ¼¼Å¹±â
1Àοë ÇÁ¶óÀÌÆÒ
1Àοë ÀÚµ¿Â÷
¼±Á¤¹è°æ
_SLIDE_5_
3À§ È¥ÀÚ¼ ¼ö¾÷ µè±â (3.4%)
2À§ È¥ÀÚ¼ ¿µÈ º¸±â (20%)
1À§ È¥ÀÚ¼ ¹ä ¸Ô±â (30%)
¼±Á¤¹è°æ
_SLIDE_6_
¿¹(63%)
1) Çб³¿¡¼ È¥ÀÚ ½Ä»ç¸¦ ÇÒ ¶§,
ºÒÆíÇÑ °¨Á¤À» ´À³¢½Ê´Ï±î
2) Ä£±¸¿Í Á¡½É¾à¼ÓÀ» ÇÏ¿´½À´Ï´Ù.
ÇÏÁö¸¸ Ä£±¸¿¡°Ô¼ °©Àڱ⠻çÁ¤ÀÌ »ý°å´Ù°í
È¥ÀÚ ¸ÕÀú ¸ÔÀ¸¶ó´Â ¸»À» µé¾ú½À´Ï´Ù.
½Ä»ç¸¦ °Å¸£´Â ºñÀ²
¼±Á¤¹è°æ-ÀáÀç¼ö¿äºÐ¼®
...