비타500,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례

However, this is a refreshment drink, hence could purchase both pharmacy as well as the nearby convenience store. It has 20% of sales.

3
_NOTES_4_

Marketing strategy
Bacchus : Very humane, plebeianism, healthy. `그날의 피로는 그날에 푼다``젊음, 지킬 것은 지킨다``우리자리가 아니잖아` The model of the advertisement is security gaurd, sanitation worker and etc. People who work hard without too much of a prize are the model. Seen and achieved maximum profit off of it by targeting for common people like you and me. This has brought significant amount of profit over the years. Perhaps a good example of successful advertisement

Vita 500 : Many different events, hiring famous celebrities, however not much of a outstanding advertisement impact. Even with the sales, after the year 2005, it has never surpassed sales of Bacchus

Customer loyalty
Bacchus : Very strong sales network, and high loyal customer
Vita 500 : Loyalty is well below the Bacchus`
4
_NOTES_5_

(본격적인 문제점분석)

1. There are too many me

(보관된 자료가 없습니다)