본문/내용
[Management Information System-Prof
The 1st Report
-Business Model-
CONTENTS
THE 1ST REPORT_ BUSINESS MODEL (2xxx.10.5)
Ⅰ. BUSINESS FIRM
Ⅱ. ORGANIZATION ⅰ. HISTORY OF ‘SHINSEGAE’
ⅱ. MISSION
ⅲ. OBJECTIVE
ⅳ. ENVIRONMENT(INTERNAL/EXTERNAL)
Ⅲ. ORGANIZATION CHART
Ⅳ. VALUE CHAIN ⅰ. PRIMARY ACTIVITIES
ⅱ. SUPPORT ACTIVITIES
Ⅴ. BUSINESS FUCTION & PROCESS
Ⅵ. COMPETITOR FORCES ⅰ. COMPETITORS
ⅱ. NEW ENTRANTS
ⅲ. CUSTOMERS
ⅳ. SUPPLIERS
THE 2ND REPORT_IT&MIS
Ⅰ. IT INFRASTRUCTURE ⅰ. HARDWARE
ⅱ. SOFTWARE
ⅲ. INTRA NETWORK
Ⅱ. MIS ⅰ. SCM /ERP
ⅱ. CRM
ⅲ. E-BIZ
THE 3RD REPORT_MODIFIED BUISNESS PROCESS
Ⅰ. E-BIZ(M-COMMERCE)
Ⅱ. SCM(백화점 자체 검품 프로세스 축소) ⅰ. COMPETITVE STRATEGY
ⅱ. CURRENT PROCESS
ⅲ. TOOL& SYSTEM
ⅳ. NEW PROCESS
ⅴ. EXPECTATION PERFORMANCE
Ⅲ. CRM(“BEHAVIORAL TARGETING”)
Ⅰ. Business Firm ?
Ⅱ. Organization
ⅰ. History of ‘SHINSEGAE’
1930. 10. 24 일본 ‘미쓰꼬시’ 백화점 경성지점 개점, 이를 모태로 함
1955.12.09 1945년 광복 이후 한국인에 의해 ‘동…
1955.…