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하나투어,하나투어마케팅,하나투어전략,하나투어분석,하나투어영문판,영문마케팅,여행사영문,여행업,여행사마케팅
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목차/차례
_SLIDE_1_
HANA TOUR
_SLIDE_2_
Contents
Introduction of Travel Industry
Introduction of Hana Tour
Analysis of SWOT
Analysis of Five Force Model
2 x 2 Matrix
Our Strategy
_SLIDE_3_
HANA TOUR
_SLIDE_2_
Contents
Introduction of Travel Industry
Introduction of Hana Tour
Analysis of SWOT
Analysis of Five Force Model
2 x 2 Matrix
Our Strategy
_SLIDE_3_
Introduction of Travel Industry
_SLIDE_4_
History of Travel Industry
1947, Beginning of travel airways,
Domestic travel starts.
2. 세방 travel agencies
1960, a private enterprise established.
Primary duty : sold flight and railway tickets.
3. 1961,
Law of Tourism Industry Promotio...
_SLIDE_4_
History of Travel Industry
1947, Beginning of travel airways,
Domestic travel starts.
2. 세방 travel agencies
1960, a private enterprise established.
Primary duty : sold flight and railway tickets.
3. 1961,
Law of Tourism Industry Promotio...
본문/내용
_SLIDE_1_
HANA TOUR
_SLIDE_2_
Contents
Introduction of Travel Industry
Introduction of Hana Tour
Analysis of SWOT
Analysis of Five Force Model
2 x 2 Matrix
Our Strategy
_SLIDE_3_
Introduction of Travel Industry
_SLIDE_4_
History of Travel Industry
1947, Beginning of travel airways,
Domestic travel starts.
2. 세방 travel agencies
1960, a private enterprise established.
Primary duty : sold flight and railway tickets.
3. 1961,
Law of Tourism Industry Promotion established.
4. 1986, Liberalization of international tourism
5. 1990, Beginning of internet travel industry
_SLIDE_5_
The Condition of Korean travel agency
출처 : 한국관광협회중앙회
_SLIDE_6_
Prospect of Travel Industry
Increasing of direct dealing
between buyers and suppliers (e.g. Hotel & Airline)
Diversification of airline tickets’ sales approaches
Entry of diverse markets
Entry of foreign country agency
Diversification of travel Products
New type of trave…(생략)
HANA TOUR
_SLIDE_2_
Contents
Introduction of Travel Industry
Introduction of Hana Tour
Analysis of SWOT
Analysis of Five Force Model
2 x 2 Matrix
Our Strategy
_SLIDE_3_
Introduction of Travel Industry
_SLIDE_4_
History of Travel Industry
1947, Beginning of travel airways,
Domestic travel starts.
2. 세방 travel agencies
1960, a private enterprise established.
Primary duty : sold flight and railway tickets.
3. 1961,
Law of Tourism Industry Promotion established.
4. 1986, Liberalization of international tourism
5. 1990, Beginning of internet travel industry
_SLIDE_5_
The Condition of Korean travel agency
출처 : 한국관광협회중앙회
_SLIDE_6_
Prospect of Travel Industry
Increasing of direct dealing
between buyers and suppliers (e.g. Hotel & Airline)
Diversification of airline tickets’ sales approaches
Entry of diverse markets
Entry of foreign country agency
Diversification of travel Products
New type of trave…(생략)
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I D : jung****** Date : 2013-05-09 FileNo : 11074951 |
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