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KB
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KB .pptx
[Size :
7 Mbyte
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KB .pptx
[Size :
7 Mbyte
]
분량 71 Page
가격 4,000 원
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본문/내용
_SLIDE_1_
Service Marketing
_SLIDE_2_
INDEX
ABOUT KB
7P,
GAP’S MODEL
CUSTOMER BEHAVIOR IN SERVICE
CUSTOMER PERCEPTION OF SERVICE
SERVICE DESIGN AND STANDARDS
DEMAND PATTERNS
STRATEGIES FOR DEMAND
PRICING OF SERVICES
_SLIDE_3_
ABOUT KB
1
_SLIDE_4_
_SLIDE_5_
7P
2
_SLIDE_6_
PRODUCT
Security ? PIN, password, secret card
Low fee
_SLIDE_8_
PLACE
_SLIDE_9_
_SLIDE_10_
- KB STAR CLUB
Preferential service charges
Interest Rate Preferred Service
Unsecured Loan Services
Using Financial Counseling Center
Asset Management Consulting
Preferred Customer program
PRICE
_SLIDE_11_
1…(생략)
Service Marketing
_SLIDE_2_
INDEX
ABOUT KB
7P,
GAP’S MODEL
CUSTOMER BEHAVIOR IN SERVICE
CUSTOMER PERCEPTION OF SERVICE
SERVICE DESIGN AND STANDARDS
DEMAND PATTERNS
STRATEGIES FOR DEMAND
PRICING OF SERVICES
_SLIDE_3_
ABOUT KB
1
_SLIDE_4_
_SLIDE_5_
7P
2
_SLIDE_6_
PRODUCT
1. FUND
2. DEPOSIT
3. LOAN
4. BANCASSURANCE
_SLIDE_7_5. MOBILE BANKING SERVICE
Convenience ? anytime, anywhereSecurity ? PIN, password, secret card
Low fee
_SLIDE_8_
PLACE
_SLIDE_9_
_SLIDE_10_
- KB STAR CLUB
Preferential service charges
Interest Rate Preferred Service
Unsecured Loan Services
Using Financial Counseling Center
Asset Management Consulting
Preferred Customer program
PRICE
_SLIDE_11_
1…(생략)
| 📝 Regist Info |
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I D : jung****** Date : 2013-04-16 FileNo : 11062487 |
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