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Cold Stone Cremery,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p 24 24
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Cold Stone Cremery,마케팅,브랜드,브랜드마케팅,기업~.pptx
[Size :
2 Mbyte
]
Cold Stone Cremery,마케팅,브랜드,브랜드마케팅,기업~.pptx
[Size :
2 Mbyte
]
분량 24 Page
가격 2,000 원
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본문/내용
_SLIDE_1_
Cold Stone CreameryThe Ultimate Ice Cream Experience
_SLIDE_2_
Contents
Market Analysis
S-T-P
4P
Marketing Strategy
Suggestions
_SLIDE_3_
Environment
As quality of life improves,
people started to enjoy dessert
Premium ice cream market
Market Analysis
_SLIDE_4_
Company
Cold Stone Creamery
The ice cream is mixed with
many types of different flavors of
the customer’s desire
on an actual cold stone of -9°C
Market Analysis
_SLIDE_5_
Company
SWOT
Create their own
Fun marketing
Established brand image
Product differentiation
Horizontal culture
Complexity of menu
Not many stores yet
Inactive promotion
Cramped space
High labor cost
Narrow target
High inflation rate.
Tough competition.
Depression of economy.
D…(생략)
Cold Stone CreameryThe Ultimate Ice Cream Experience
_SLIDE_2_
Contents
Market Analysis
S-T-P
4P
Marketing Strategy
Suggestions
_SLIDE_3_
Environment
As quality of life improves,
people started to enjoy dessert
Premium ice cream market
Market Analysis
_SLIDE_4_
Company
Cold Stone Creamery
The ice cream is mixed with
many types of different flavors of
the customer’s desire
on an actual cold stone of -9°C
Market Analysis
_SLIDE_5_
Company
SWOT
Create their own
Fun marketing
Established brand image
Product differentiation
Horizontal culture
Complexity of menu
Not many stores yet
Inactive promotion
Cramped space
High labor cost
Narrow target
High inflation rate.
Tough competition.
Depression of economy.
D…(생략)
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I D : jung****** Date : 2013-04-05 FileNo : 11058948 |
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