[영문자기소개서] 광고 홍보 PR 908.hwp
[영문자기소개서] 광고 홍보 PR 908
1216room 729-24 Bongcheon-dong
TEL : +82-2-835-4993
Product Marketing Manager
Successfully coordinated all aspects of product launch including product development, PR, promotions, sales, pricing, packaging, and account placement.
Developed packaging concept and drafted box copy.
Outlined main features and determined key selling points.
Established new pricing model which increased sales over 150%.
Provided list of targeted retail accounts for placement of new products.
Implemented direct mail campaign resulting in $410,000 of additional revenue.
Launched new products, marketing campaigns, advertising, and promoted press coverage.
Served as product evangelist at press tours, trade shows and major media events.
Managed development of product sales brochures.
Updated world wide web pages with product marketing and sales informatio…(생략)
Conceptualized promotions to increase sell-through in the retail channel. Developed and implemented cross marketing promotions. Surveyed customers, analyzed research, and determined new features for product updates. Simultaneously managed multiple development projects under tight deadlines.
Developed and implemented cross marketing promotions. Surveyed customers, analyzed research, and determined new features for product updates.
Simultaneously managed multiple development projects under tight deadlines.
Completed projects on-time and under budget with an increase of production with few or no interruptions to existing customers.
○○○ Technologies, San Francisco
Product Marketing Manager, October 1997 to Present
○○○ Ltd, San Francisco
Product Manager, October 1989 to January 1997
○○○ Industries, San Francisco
Assistant Product Manager, October 1987 to August 1989