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SWOT
1
SWOT analysis of ROMANSON
Strength__
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Factor One :
Design R&D Potentials of ROMANSON
SWOT
1
SWOT analysis of ROMANSON
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SWOT
1
SWOT analysis of ROMANSON
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SWOT
1
ROMANSO specialized and divided design team
To reflect the region specific design demand in a lot of country such as Europe, East Asia, Russia.
, but small quantity with high quality.
SWOT analysis of ROMANSON
_SLIDE_5_
Factor Two :
Develop innovative technology
SWOT
1
SWOT analysis of ROMANSON
_SLIDE_6_
SWOT
1
Cutting glass skill
This witch surface looks like diamond.
SWOT analysis of ROMANSON
_SLIDE_7_
Factor Three :
Brand power and quality of ROMANSON products
SWOT
1
SWOT analysis of ROMANSON
_SLIDE_8_���(�깮�왂)
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rom Hong-Kong and Taiwan .
SWOT
1
SWOT analysis of ROMANSON
_SLIDE_19_
Design
- Research and Development capability Research and Development capability
- Brand power and quality of Romanson product
Strength
Weakness
- ROMANSON��셲 recognition is low than competitors
Opportunity
- Blue oceans on China, eastern Europe and China.
- Astonishing Growing of E-commercial market and opportunity.
- Stability of watch market
Threat
-- - Barrier to entry of bloc economy
- New competitors from Hong-Kong and Taiwan
SWOT analysis of ROMANSON
S
O
W
T
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3C
2
Segmentation & Targetting
STP
_SLIDE_21_
3C
2
Positioning
STP
Price in UAE and Position map
_SLIDE_22_
3C
2
Positioning
STP
Gender and age in Russia and Position map
_SLIDE_23_
3C
2
Positioning
STP
Propensity to age in Russia and Pos
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