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NAVER,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례,swot,stp,4p
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NAVER,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅~.ppt
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NAVER,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅~.ppt
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목차/차례
NAVER MARKETING PLAN Executive Summary Executive Summary Market Summary Advertisement costs Ex) Home Top main (390x100) 120,000,000 won 〓 $ 120,000 per 30 min. (June. 2008) Executive Summary SWOT Competitors Services No 1 Web Site Unique Visitors Search naver.com 20,984,404 E-mail daum.net 13,696,037 Cafe daum.net 14,200,992 Mini Homepage cyworld.com 13,753,674 Blog naver.com 16,452,855 Messenger NateOn 8,711,690 Multimedia Pandora TV 3,500,131 Music Melon 1,459,139) KoreanClick,...
본문/내용
NAVER
MARKETING PLAN
Executive Summary
Executive Summary
Market Summary
Advertisement costs
Ex) Home ?
Top main (390x100)
120,000,000 won
〓 $ 120,000
per 30 min.
(June. 2008)
Executive Summary
SWOT
Competitors
Services
No 1 Web Site
Unique Visitors
Search
naver.com
20,984,404
E-mail
daum.net
13,696,037
Cafe
daum.net
14,200,992
Mini Homepage
cyworld.com
13,753,674
Blog
naver.com
16,452,855
Messenger
NateOn
8,711,690
Multimedia
Pandora TV
3,500,131
Music
Melon
1,459,139
)
KoreanClick, third week of March, 2007
Product Offering
`Knowledge iN`
Internet users share information with each other, called `C2C` search-engine system.
`Blog`
Blog can be filled up with any contents such as pictures, music files, news articles and so on.
‘Naver Phone ’
A free service for Naver members. When two Naver users are online, they can make a free visual phone call as long as they have registered each other as a friend.
…(생략)
MARKETING PLAN
Executive Summary
Executive Summary
Market Summary
Advertisement costs
Ex) Home ?
Top main (390x100)
120,000,000 won
〓 $ 120,000
per 30 min.
(June. 2008)
Executive Summary
SWOT
Competitors
Services
No 1 Web Site
Unique Visitors
Search
naver.com
20,984,404
daum.net
13,696,037
Cafe
daum.net
14,200,992
Mini Homepage
cyworld.com
13,753,674
Blog
naver.com
16,452,855
Messenger
NateOn
8,711,690
Multimedia
Pandora TV
3,500,131
Music
Melon
1,459,139
)
KoreanClick, third week of March, 2007
Product Offering
`Knowledge iN`
Internet users share information with each other, called `C2C` search-engine system.
`Blog`
Blog can be filled up with any contents such as pictures, music files, news articles and so on.
‘Naver Phone ’
A free service for Naver members. When two Naver users are online, they can make a free visual phone call as long as they have registered each other as a friend.
…(생략)
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I D : jung****** Date : 2013-03-30 FileNo : 11058057 |
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